How a rule works

Keep this mental model. It is enough for most setups.

1. When: something happens (leave tab, wait, scroll, and so on).
2. Wait: optional seconds or scroll percent.
3. Then: change the title (and maybe favicon) with an effect.
4. Until: stop when the visitor returns, after a duration, or keep going.
5. Targeting: only on chosen pages / devices / visitors.
6. Priority + frequency: decide which rule wins and how often it may repeat.

Developer API (optional)

Advanced sites can call JavaScript helpers such as EasyTabTitle.setTitle, restore, setCount, trigger, and sequence helpers. Beginners can ignore this and use the admin forms only.